Understanding the Difference Between a Prospect and a Suspect In Kenya’s competitive market, not everyone who shows interest in your product or service is a buyer. Some are simply suspects—people who waste time, ask endless questions, and never commit. A prospect, however, is a qualified lead with a real need, interest, and ability to purchase. Why This

The Power of Purpose in Life Every person is born with potential. However, discovering purpose is what unlocks true greatness. Without it, life feels directionless. Just like birds in the wild, humans are either soaring or stuck. Eagles: Designed for the Sky Eagles symbolize vision, strength, and high purpose. These majestic birds never settle for less. They fly